Unhinged Social

Unhinged Social

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The Double-Edged Sword of Being the “Face” of the Brand
How brands built on personality risk burning out and what makes them last.
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Megan Duong
Tariffs Are Trending But Not in the Beauty Aisle
Turns out, beauty lovers aren’t thinking about tariffs the way we thought they would... for now.
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Megan Duong
Beauty Bestseller: Sephora Spring Sale Insights from 6.3K Unsponsored Videos
Powered by Plot’s social listening, we analyzed 6,300+ organic posts and 50,000+ comments to uncover what actually drove beauty shoppers during the…
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Megan Duong
2
Beef Tallow & Mouth Tape: TikTok's Fabricated Obsessions
Part II AI Villain Era: Unpacking the latest coordinated marketing campaigns and taking a look at the content from a bird’s eye view.
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Megan Duong
Part 1: AI’s Villain Era—Red Flags for Consumers and Brands
How to spot deceptive marketing strategies before they damage brand reputation and consumer trust.
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Megan Duong
Why don't Gen Z men like Poppi?
What’s the deal with Pepsi? (It’s Poppi). And, how we’re taking a look at Gen Z’s soda loyalty using Plot.
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Megan Duong
Men Cookin’ & Unexpected Brand Partnerships
Analyzing the rise of husband-chef content and the surprising brand opportunities hiding in plain sight. Bonus: data-backed list of top creators in this…
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Megan Duong
2
Unhinged Social
Unhinged Social
Decoding unhinged social strategies with unhinged thots powered by social listening data.
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Sophia Amoruso
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Plot Video Social Listening
The next gen social listening platform for consumer trends by analyzing social video data.

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